
We have the results of a national poll that we conducted on health, fitness habits and weight loss! The poll surveyed more than 2,000 men and women over the age of 18 to determine how they plan to slim down over the summer.
The survey, “The Nation by Numbers: How America Slims Down for Summer” not only revealed the respondents’ weight-loss goals and perceptions, but also uncovered specific behaviors believed to impede weight-loss success. The survey findings reflect that while many people are interested in losing weight for the summer season, most are not actively engaging in activities to help them reach their goals.
Key findings include:
- 66% of participants would like to lose 5–15 lbs this summer, 24% would like to lose 15–30 lbs, 7% would like to lose 30–50 lbs and 3% want to lose 50 lbs or more
- Over 80% of respondents are not following a weight-loss program, counting calories, using mobile applications, or working with a fitness trainer
- 26% of respondents don’t regularly exercise, 9% exercise once a week, 30% exercise 1-3 days a week, 25%exercise 3-5 days a week and 9% exercise more than 5 days a week
- 72% of survey participants intend on trying to lose weight alone while only 28% plan to partner with a friend, family member, or co-worker
“One of the most interesting findings of the survey is that people are setting weight-loss goals, but more than 80% aren’t planning on following a weight-loss program, using mobile applications, or working with a fitness trainer,” said Brian Kagen, our Executive Vice President and Chief Marketing Officer. “We think it’s important to remind people that there is a benefit to having a solid weight-loss plan in place and the support of a structured program, social community, and partners to help strive towards goals all pay great dividends.”
What are your summer weight-loss goals? What’s your plan to make them happen?