Have you noticed a little change in Medifast? You may have spotted that our website and social media platforms had a creative uplift! We updated our digital assets to match our new national campaign entitled Your Year! This week, we launched a campaign that allows people to see how their own weight loss success may look, rather than just hearing about the success of others! This fresh approach is our way of blooming into 2016.
Featuring new imagery and graphics, our campaign uses contemporary flare and energy to show the simplicity of the Medifast Achieve plan. We’ve introduced a more lighthearted and youthful approach, designed solely using animation. Your Year takes you through an imaginative, yet aspirational, calendar journey capturing personal highlights and milestones along the way.
So don’t be alarmed if you notice some changes to Medifast, we’re still your same team! We’ve just updated our look. Did we forget to mention it features a new television commercial? Take a sneak peek below!